Branding Explained
The Promovate team has put together a simple infographic to help our customers better understand different types of branding and which one to choose!
| Branding Type | Product Items |  |  |
|---|---|---|---|
Pad Printing | Water Bottles | Inexpensive Quick turn-around time Can brand round surfaces Can Brand Uneven Surfaces | Maximum 4 colours No shading Can't print on texture Can't print on large surfaces |
Screen Printing | T-Shirts | Quick turn-around time Good for fine detail - small wording | Maximum 6 colours 8 colours availble in certain circumstances |
Laser Engraving ( CO2 / VAG ) | Any metal surface | Precise Permanent Upmarket elegant finish | Branding area usually small Can't brand on fabric and plastics |
Embroidery | Clothing | Upmarket elegant finish Most threads can be matched according to specifications | Fine detail is not legible Limited spacing available |
Sublimation Printing | Mugs | Can print on texture Can print on large surfaces | Can't print the colour white Can't print on plastic |
Digital Transfer Printing | Mouspads | Can print on texture Can print on large surfaces | Can't print the colour white Can't print on plastic |
Heat Transfer | Clothing | Can print on texture Can print on large surfaces | A flat printing surface is needed Can't print on plastic/nylon |
Vinyl Stickers | Bottle Opener | Inexpensive for multi-colour and complex jobs | Can't print the colour white/metallic colours Can't be applied to any fabrics |
Dome Stickers | Desk fridge | Quick turn around time | Branding needs to be applied to flat surface Background can't be clear |
Debossing | Leather Keyrings | No discolouration Creates a permanent stamped impression Looks very professional | Limited range of products Long turn-around time |
Embossing | Leather Keyrings | No discolouration Creates a permanent stamped impression Looks very professional | Limited range of products Long turn-around time |
Hot Foil Stamping | Mousepads | No discolouration Creates subtle branding look and feel | Can only be done in 1 colour A flat printing surface is needed |